The Yard Sign

The YARD sign isn't just a formality to announce your intentions to sell. Many times it is the first point of contact with the buyer. You SHOULD add information on your yard sign that causes the buyer to WANT to interact.

Interaction with a yard sign? Well, if you have a toll free number on the yard sign that the lookie loo can call...right then...right there...and get a recorded message about your house and why they should consider it will get them involved.

If you have the web address to a video on the house, many buyers can pull it up right there on their Blackberry and actually watch the video.

Most yard signs only announce the house "For Sale". Most yard signs miss a great opportunity to engage the buyer in an interactive relationship.

Go to XcelMarketing.net to see some other ideas.